Intelligent Marketing
The absolute fundamental aim is to make money out of satisfying customers.”
-Sir John Egan, former Chief Executive of Jaguar Cars.
PRODUCT LEARNING
PRODUCT LEARNING Comprehensive understanding for product including product features, customer feedback, inventory, and sales etc.
CUSOTMER PAINTING
Based on historical data, work on preliminary portraits of customers from the perspective of buying groups and buying behaviors
CUSTOMER POSITION
Through the analysis of customer's purchasing behavior, customer loyalty and turnover rate, etc.to further narrow and split the customers
ACTIVITY MONITOR
To track the investment, expected effect and actual effect of market activities, compare and analyze, and adjust the activity strategy in time
DATA-ELEMENTS DESIGN
Based on existing data and data that needs to be supplemented, from the perspective of accurate business analysis, redesign the number of products and markets
DATA COLLECTION
Distribute the designed data structure and template to targeted groups, collect, track, organize, and sort the data.
DATA ANALYSIS
Analyze the collected data from the N-dimensional perspective, discover the necessary relationship between data and data elements to build a business operation module
STRATEGY POSITIONING
According to the data analysis results and the established business operation module, and dynamic strategy module is provided, so to accurately position the market from time to time.
